Our efforts to build additional partnerships with software and wealth platforms generated positive new relationships.
During the year the development team successfully delivered full cross-asset coverage, strengthened the platform, extended its reach and prepared it for the ongoing functional acceleration.
The strategic direction taken at the start of 2012 enabled our service and relationship teams around the world to focus more and more on providing excellent service, which resulted in the high client retention we achieved in 2012. In addition, the continual investment in our global operations, specifically around our data centres and compliance with such standards such as ISO 27001 and SSAE16 Type II, has meant we continue to offer a world class service.
Our efforts to build additional partnerships with software and wealth platforms generated positive new relationships with Linedata, Pacific Fund Systems, TD Ameritrade, CACEIS, the Way Group, APEX and others, all of which are now actively promoting StatPro Revolution to clients, generating additional revenue for us. Following the agreement with Interactive Data we also look forward to being able to offer award winning fixed income evaluations data on a per portfolio basis through the StatPro Revolution App Store in March 2013. I am also pleased to report a major European asset service provider and a large North American custodian bank signed significant deals in 2012.
Marketing continued to promote StatPro’s brand around the world resulting in a greater number of people contacting us through our website and associated channels. On the business side we more than doubled our strategic partnerships with fund administrators, software vendors and data suppliers, all of which are looking to offer a better quality of service to their clients. Through our transparent business model our partners are able to understand clearly their profit potential.
We move into 2013 with confidence knowing that our strategic direction is the right one for the Group. Our focus continues to be on simplifying and standardising our processes, enabling us to deliver an unparalleled level of service to our clients. Global sales are being standardised with the 2013 launch of our sales training course; a three month full time training course that will run twice a year for all our new sales staff. The course content is based on our almost 20 years of experience and will produce a sales force that is well versed in StatPro, its product, and its clients. Content from this course will also be used to supply our partners with an even greater knowledge of StatPro Revolution, thus enabling them to sell more.
Simplification and standardisation to promote best practice is also the theme for our global Client Service team. As we standardise the way we implement and support our clients globally we’ll be able to operate more efficiently and deliver StatPro Revolution faster to our clients. We’ll do this while being ever mindful not to lose the local touch we have in each regional market that we operate in.
Marketing will work even more closely with the development, sales and service teams to ensure our messaging is correct and well delivered. Sophisticated tracking tools enable us to determine how successful our tactics are. We’ll continue to attend conferences globally so we don’t miss key opportunities to meet clients and prospects face to face.
We move into 2013 with confidence knowing that our strategic direction is the right one for the Company. Our focus continues to be on simplifying and standardising our processes, enabling us to deliver an unparalleled level of service to our clients.
StatPro Revolution is a great product and has been consistently delivering new functionality with high levels of quality. This is due to our great team, great technology and great vision. We are therefore looking forward later this year to deliver the beta version of R+, that not only offers the migration path for existing StatPro Seven clients, but also opens up some exciting new opportunities.
Our strategy of offering high quality analytics via the cloud, with an open and transparent business model, and open architecture, is well placed for continued success in 2013. As our clients continue to feel the pressure from their clients to offer more services at a lower price, with a quicker ROI (return on investment) and with the flexibility to offer third party integrations, we feel well placed to support our clients in meeting those needs.
14 March 2013